"I think makeup but becomes dangerous when in that location'south but ane style and we all have to accommodate to that 1 style and if we don't, we're told we're not pretty or we're not proficient enough. That'south when it'southward a problem. So at present that nosotros're just one large, huge community and taking inspiration from anywhere we like, I think that's a actually positive and dandy thing."

– Lisa Eldridge

Lisa Eldridge clearly has a lot of talent, passion, and drive to be recognised as i of the world'south most prolific makeup artists. Currently the global artistic director of cosmetic behemothic, Lancôme, Lisa's years of experience in the industry have seen her piece of work in almost every area, from being a makeup artist of the stars to securing ambassadorial and directing roles in leading makeup brands.

Kate Winslet, Keira Knightly, and Emma Watson are quite literally just a few of the scores of celebrities she has worked with for reddish carpet events over the years, and she has created countless editorial looks for an abundance of magazines such equally Faddy, ELLE, and HARPER'South Bazaar.

I discovered her work a couple of years ago past accident through her Youtube channel. I don't fifty-fifty remember what I was searching for at the time, simply Youtube is a black hole in which you tin inadvertently stumble beyond videos that alter your life. Many don't change my life. Merely Lisa's did.

A consistent personality on Youtube, Instagram, and Twitter, Lisa creates 6 – 30 minute videos (mostly effectually 12 – 15 minutes) showcasing makeup techniques, looks, and trends that she is passionate almost. And that's the matter about Lisa; her passion for makeup is then fantastically evident that you can't help but want to know more about information technology.

Her videos range from explaining makeup nuts (east.g. applying foundation) and skincare techniques (e.1000. which sunscreen to use), to crafting makeup looks for a piece of work twenty-four hours or wedding ceremony, to recreating iconic celebrity looks from decades past to modern times.

Lisa Eldridge 8

I dearest make upwards. I haven't ever, and I didn't always know how to employ it – in my teen years I would article of clothing heavy foundation with no concealer or powder, what on earth was that? (It was a learning experience, my optimism tells me). But every bit Lisa has said, social media is highlighting the fantastic ways brand upwards can be used. Information technology'due south inspiring. And it'south accessible.

What stands out to me is that Lisa's honey for makeup is not the kind of passion that is simply based on trends and modern times; Lisa's Youtube videos are peppered with her inquiry about skin types, colours, and shapes; at times she explains the technology that goes into making products and differences in the global makeup market; and most fascinatingly in my opinion, she has extensive knowledge of the history of makeup.

So all-encompassing, in fact, that she wrote a New York Times Bestselling volume "Face up Paint" that discusses and depicts the use of makeup, political affiliations, inspirations, trends, and "Makeup Muses" correct throughout history and all over the world. It delves into the makeup history of Ancient Egypt, the Renaissance period, each decade of the xxth century, and geisha makeup in Japan, only to name a few.

She has mentioned before that she had to cut a lot out – the book was also long – but I can only hope she writes another one. It is so fascinating and well-researched, there's no other book quite like it.

Lisa Eldridge is an inspiration. She adores her viewers and is passionate about sharing her cognition of makeup that she has learned over the years. Her videos are professionally shot and edited and occasionally feature a broad range of special guests such as Rosie Huntington-Whiteley and Michael Ashton (the artist who created Adele's iconic makeup mode). Whether you need to know how to apply private lashes, are searching for nuptials makeup inspiration, or want to recreate Marilyn Monroe's classic sultry wait, there will exist a video for information technology by Lisa Eldridge. More likely than not, you lot will end upward watching all of them due to the timezorp* that Youtube is and y'all won't even be sorry.

*Timezorp is not a word, but "fourth dimension suck" is too negative for the wonders that are Lisa Eldridge's makeup tutorials.

DETAILS

Who: Lisa Eldridge, Lancôme Global Creative Managing director, Author, Celebrity Makeup Artist.
Subscribe/Follow Lisa Eldridge on;
Youtube
Twitter
Instagram
Purchase Lisa Eldridge's book on the history of makeup, "Face up Pigment" (available internationally).